---
title: The homepage
description: The homepage sections, where their links go, and the newsletter.
url: "https://wpruby.com/knowledgebase/pawtani-homepage/"
updated: "2026-11-04"
category: WPRuby Themes / Pawtani
---

# The homepage

The homepage is built from sections. Each one is also a pattern you can insert on any page, under **Pawtani: Homepage sections**. To change the homepage, go to **Appearance → Editor**, open it, and edit, move or delete sections.

Table of Contents

 [Toggle](#)

- [The sections](#The_sections)
- [Where the links go](#Where_the_links_go)
- [Newsletter](#Newsletter)

## The sections

| Section | Shows |
| --- | --- |
| **Signature hero** | *More Joy in Every Paw.*, with two buttons and a photo |
| **Shop by pet** | A card for each pet category |
| **Shop by need** | Feeding, play, walks, sleep, grooming and travel |
| **Most loved essentials** | Your **Featured** products |
| **The daily walk edit** | A photo and products from the walking accessories category, on sage |
| **Comfort at home** | Products from the beds and comfort category |
| **Playtime collection** | Products from the toys category |
| **Our story** | A short brand story with a link to your `our-story` page |
| **New arrivals** | Your newest products, the latest one larger |
| **Pet Care Journal** | Your latest posts |
| **Newsletter** | See [Newsletter](#newsletter) |

The Treat Kitchen and Cat Studio starters have their own homepages, **Homepage: Treat Kitchen** and **Homepage: Cat Studio**. Each is a page template you can choose for any page set as your homepage, with sections such as category cards and an *Order again* reminder.

## Where the links go

The homepage sections link to product categories by slug. Categories you don't have are left out, and a category without products says *New products coming soon*.

| Section | Category slugs |
| --- | --- |
| Shop by pet | `dog-essentials`, `cat-essentials`, `birds`, `small-pets`, `fish` |
| Shop by need | `food-treats`, `toys`, `walking-accessories`, `beds-comfort`, `grooming`, `travel` |
| The daily walk edit | `walking-accessories` |
| Comfort at home | `beds-comfort` |
| Playtime collection | `toys` |

Give your categories these slugs (**Products → Categories → Slug**), or change the links in the Site Editor. Cards use the category's thumbnail when it has one, so add a **Thumbnail** to each category to show your own photography.

Developers can change the pet and need lists with the `pawtani_shop_by_pet` and `pawtani_shop_by_need` [filters](https://wpruby.com/knowledgebase/pawtani-hooks/).

## Newsletter

Pawtani doesn't collect email addresses itself. To show a signup form:

1. Install a newsletter plugin, such as MailPoet, Mailchimp for WordPress or The Newsletter Plugin.
2. Copy its form shortcode.
3. Paste it into **Appearance → Pawtani → Store settings → Newsletter form shortcode** and save.

The newsletter section and the footer's newsletter row then show your form. Until a working form is set, they link to your journal instead of showing a form that wouldn't send anywhere.